TideWatch Opens Los Angeles Office to Mark 10-Year Anniversary!
We are celebrating our 10-year anniversary and announcing the opening of the TideWatch LA office.
TideWatch Awarded 7-Country Brand Tracking and Market Opportunity Study with Major Gaming and Toy Company
National Geographic's Green Guide Tapping TideWatch for Quarterly Reader Survey
Alan Dorsch Joins TideWatch as VP of Operations
We are excited to welcome Alan Dorsch to the TideWatch team.
The NHL Selects TideWatch for 2007 Playoffs Fan Study
This project builds on the years of research we have conducted in the sports and media space. Our work for the NHL has involved media coverage, branding, marketing, logo development, programming, general viewing habits and interests, and game enhancements.
ESPN Online Panel Re-Launched
We are excited to announce the re-design and re-launch of the ESPN Fan Zone, formerly known as the ESPN Viewer Zone. The ESPN Viewer Zone began in 2002 as a proprietary online panel created to gauge ESPN viewers reactions to ESPN Original Entertainment productions … read more
TideWatch Announces New Employees and Additional Office Space
We are very pleased to announce the addition of several new employees to the TideWatch team. We would like to introduce Jessica Ritzo, Luis Balandran, Will Judge, and Nate Laban … read more
TideWatch Guides New Product Development for Tom's of Maine
We are very pleased to partner with our neighbors, Tom's of Maine, in the development of a new line of herbal supplements. As part of this effort, we conducted in-home trials with participants, followed by one-on-one qualitative interviews to learn about their experiences with the product during the trial, as well as reactions to product packaging and appeal … read more
General Motors Awards TideWatch 12-study Web Strategy Contract
2006 marks our seven year anniversary of working with GM on a host of quantitative and qualitative projects … read more
TideWatch Launches a New Proprietary Panel for a Joint Venture Between Two Fortune 500 Companies
A Word on Our Proprietary Panels … read more
Amanda Hirsch Joins TideWatch as Director, Research from Millward Brown
We are very pleased to announce that Amanda Hirsch will be joining TideWatch as Director, Research on June 28th. Amandas extensive market research and consulting background and leadership experience is a welcome asset to the TideWatch team … read more
TideWatch and ESPN’s Online Panel Featured in IQPC Conference Session
At the Market Research Summit held in San Francisco, Alicia Z. Rankin, Director of Primary Research at ESPN, Inc, demonstrated the value of online research to effectively reach a TV audience to help understand their attitudes towards viewing certain programs… read more
General Motors Renews 12-month Usability Contract with TideWatch
TideWatch Partners has been re-signed for a wide-ranging contract from General Motors for website development and usability research … read more
TideWatch Joins NHL Clients at All-Star Weekend
Managing Directors Michael Pinholster and Ken Campel are celebrating another year of partnership with the NHL by attending the NHL All-Star Game on Sunday, February 8 in St. Paul, Minnesota … read more
TideWatch and ESPN’s Online Panel Featured in AMA Conference Session
In a recent AMA Conference, Alicia Z. Rankin, Director of Primary Research at ESPN, Inc, shared her learnings from ESPNs Viewer Zone online panel as a member of a session entitled Proprietary Online Panels Ï A Panel Discussion … read more
General Motors Awards TideWatch 12-month Usability Contract
TideWatch has been awarded a wide-ranging contract from General Motors for website development and usability research … read more
Michael Pinholster Moderates Group at NHL Biennial Meeting in Vancouver, Canada
TideWatch Managing Partner Michael Pinholster conducted a group discussion focused on professional hockeys "in-arena" experience at the Biennial meeting of the National Hockey League in Vancouver … read more
TideWatch Guides The Nature Conservancy's Messaging
We are very pleased to partner with The Nature Conservancy, Maine Chapter in helping to identify the conservation values landscape within the State of Maine … read more
Ken Campel Leads GM Focus Groups at TED Conference
TideWatch Managing Partner Ken Campel conducted focus groups at the Technology, Entertainment, and Design Conference in Monterey, CA to assess reactions to and ideas around various prototypes of a "design your own car" website in the concept stage … read more