July 2009

TideWatch Welcomes Vice President, Research

TideWatch is pleased to announce that Janice Charlton has joined us as Vice President, Research. Janice is an accomplished executive researcher with a career that includes nearly 25 years of experience in both primary quantitative and qualitative work. She specializes in translating research findings into actionable marketing and business strategy, and her areas of expertise include advertising and brand strategy, product development, customer relationship development, and international research.

After serving as Research Executive at Opinion Research, Janice went on to serve as Director of Corporate Marketing Services at Marriott for four years, then enjoyed nearly ten years at Mattel where she was the Director of Worldwide Consumer Research. More recently, she held the position of Vice President of Global Market Research at Vivendi Games.

We are thrilled to welcome her to our team and can’t wait for you to meet her!