The Director, Consumer Insights shares responsibility for helping design, manage and execute both qualitative and quantitative projects; nurture our growing client relationships and is an inspirational leader.

Travel is required.

Project Management:

  • Monitor project timelines, quality and deliverables;
  • Design and/or oversee the development of all project materials (e.g., screeners, discussion guides, survey designs and questionnaires, topline and full reporting, overseeing video highlights production, etc);
  • Effectively manage data, including text, imagery, and/or video throughout project to develop relevant, insightful findings;
  • Translate participant feedback into qualitative insights;
  • Coordinate with CRAFT Team on deliverables (infographics, lookbooks, hero slides, PPT decks, multimedia, etc.); and
  • Provide guidance to internal team members while project is in the field.

Analysis/Report Writing:

  • Lead/develop client debriefs and/or topline summaries while project is in field;
  • Develop final reports including: presentation set-up, data analysis and editorial write up, the selection and inclusion of appropriate respondent quotes, pictures/photos and/or videos as appropriate. This also includes storytelling, writing conclusions and identifying opportunities or recommendations that address client’s business issues;
  • Lead on storyline with CRAFT Team deliverables; and
  • Present findings to client (as needed).

Client Service:

  • Serves as main client contact with a focus on building relationships.

Job Requirements


  • Bachelors’ Degree required.

Knowledge and Experience

  • 7-10 years hands-on qualitative and/or quantitative research experience.


  • Provides exceptional organizational and communication skills;
  • Maintains attention to detail and accuracy;
  • Writes compelling, creative, comprehensive reports;
  • Synthesizes and summarizes information and identify underlying concepts;
  • Delivers verbal presentations.

Time Management

  • Works independently;
  • Demonstrates ability to juggle multiple assignments.

Personal Characteristics

  • Collaborative;
  • Engaged;
  • Accountable;
  • Courageous communicator;
  • Intellectually curious;
  • Creative;
  • Takes initiative.

Position could be a remote position.

Are you perfect for the job? Contact us today!